Synonyms:
password, watchword, word, parole, countersign
Meaning: a secret word or phrase known only to a restricted group; "he forgot the password"
Synonyms:
war_cry, rallying_cry, battle_cry, cry, watchword
Meaning: a slogan used to rally support for a cause; "a cry to arms"; "our watchword will be `democracy'"
Usage examples
Give the watchword."
In practising voice exercises, and in speaking, never force your tones. Ease must be your watchword.
Almost daily he risked his life in these cavalry operations--until the "Haig luck" became a watchword.
With half a million English words to choose from, modesty has been the watchword, and the author has confined himself to the treatment of only about half a thousand.